In order to entice your potential customers, sell your products and maximize your ad campaign budget, your product photos must be of the best possible quality. After all, since customers cannot see the products in real life, photos are the next best thing. Blurry images or photos that are out of focus lead to fewer sales, but how to fix it? Professional photographers are often expensive after all.
One method is to use an online AI image enhancer like Artguru, which almost instantly enhances your product photos with advanced technology, while being much cheaper and faster than hiring professional freelancers or agencies to help with your product shoots. The best thing? You can even try for free to see the results before committing to enhancing all your images.
Why High-Quality Product Photos Matter
There are a number of reasons why showcasing your products with high-quality images is important. Let’s start with one of the more obvious ones. Simply put, if your customers are not able to clearly see every little detail on your products, they might not be convinced that the products are worth buying at all. Online stores that have great quality images have a much better conversion rate simply for this reason alone.
Other reasons include the fact that we are human beings and are more likely to spend money on something if it looks good. And with high-quality product photos, especially those enhanced to sharpen image details, we get to see the product looking its very best. And not only that, the website or app will also look much better, thanks to the image quality being high and not dragging down the aesthetic of the online store itself.
The quality of the image also helps determine how much you can zoom in on the product photo, as the quality is often directly tied to the resolution of your image. If you have a small resolution, then customers can not zoom in and still see good details. The fix is to take product photos with 4K or higher resolution, or to use an AI image-enhancing tool like the one Artguru has, in order to upscale the images.
Product photos of high quality also have other benefits, such as increasing brand trust. That is because customers automatically assume the online store is more serious when their images look great, as opposed to those taken with bad lighting and a shaky camera.
Common Problems in Product Photos
If you have been shopping online for more than a few months, you have most likely seen some terrible product images already. However, what makes these photos appear awful and what are the frequent issues and causes behind them?
Well, one of the most common problems is bad lighting, especially when people capture images with too little light around. This creates bad shadows and does not fully reveal all the colors, shades and textures on the products. On the other hand, some images are bad because they have too much light in them, which can fully wipe out details or colors, by making large surfaces look fully white, for instance.
Another problem is blurry images, and similarly, product photos that are out of focus. These two problems often result in images where details are not easily readable by the human eye, and can be a real problem if there is any text, patterns or other important structural or textural elements in your products.
Another typical issue we observe in many product photographs is backgrounds chosen carelessly. The worst is when every item in an online store has a different backdrop, which can be irritating when looking at categories. However, it can be a concern if the background is just too prominent as it may detract from the product. One popular approach is to blur the background, leaving just the product in focus.
How to Enhance Product Photos Online
The process is incredibly simple. Here’s a quick step-by-step to enhance images using Artguru Image Enhancer:
- Visit the Artguru AI Enhancer and find this website: https://www.artguru.ai/image-enhancer/
- Click the blue “Select Photo” button to start uploading your photos. Drag and drop is supported, and batch uploading up to 200 photos at once is available with a subscription.
- Choose your plan: free (watermarked) or paid (higher resolutions like 4K, no watermark).
- AI enhances automatically, by reducing noise, sharpening details and upscaling to HD/4K without altering brightness or original tone.
- Download the result in PNG or JPG (keeps original filename & transparent backgrounds).
The best part is that no registration is needed when you first start, and it even works on mobile.
Tips for Making Product Photos More Attractive
Bad lighting can be difficult to fix manually, but modern AI enhancers are able to calculate how the image should look and adjust many different parameters accordingly. By using a service like Artguru’s image enhancer, you can improve the look of your photos in poor lighting, whether they are low-light or suffer from too much exposure.
Artguru also helps fix blurry images or those that are out of focus. While there is a limit to how much AI-enhancing tools can help with this particular issue, it is not uncommon that a bad or medium picture can be turned into one that is considered of great quality just with a simple enhancement.
Backgrounds can also be made better looking since the AI service enhances the sharpness while simultaneously reducing the amount of noise and grain in the image. The combination of these two things alone helps boost the look tremendously.
On top of all that, Artguru also offers an image upscaler that can seriously level up your product photos by boosting the resolution without losing any quality. Even if your original image was shot at a lower resolution, you can upscale it all the way up to 8K, which means your customers can zoom in as much as they want and still see every little detail nice and clear. This is a game changer for online stores, because let’s be honest, being able to get a close look at a product can easily make or break a sale. And the best part? Unlike old school resizing that leaves your images looking pixelated and blurry, Artguru’s AI actually fills in the details smartly, so the final result looks crisp, sharp, and honestly like it was taken with some seriously expensive camera gear.
Conclusion
With how important high-quality product photos are for online stores and sellers, the question is not whether you can afford to enhance your images, but whether you can afford not to. If you are spending money on paid ads then you might be wasting some of your budget since customers are not buying products with bad images nearly as often.
Artguru even has a batch mode that lets you generate many photos in one sitting, therefore simplifying and speeding up the improvement of all of your product pictures. What are you waiting for? Give it a try right now!